Chris Erickson has been in the hearing aid industry for over 15 years as a licensed hearing instrument dispenser, marketing director and business development specialist. He is founder of AuDSEO, a digital marketing firm that specialises in improving the search engine rankings for hearing healthcare practices. He is also the CMO of HearingTracker.com, a leading review site for hearing aids and hearing care providers. Chris earned a Bachelors degree in Business from Arizona State University, as well as a Masters in Business Administration from the University of Arizona.